ASA Telephone Prompt 1
AutoSales Academy — Inbound Call Script Guide
Prompt Sheet
Introduction
Reception / Meet & Greet
“Good morning/afternoon, ASA Motor Company, Peter Jones speaking. How may I help you?”
Passed Call
“Good morning/afternoon, Sales, Peter Jones speaking. I understand you are interested in…”
Responding to the Enquiry
1
“No problem. I just need to take some details of the vehicle you are interested in and check our stock.”
2
“No problem. I can certainly help you with more information on finance options. I just need to take some details of the vehicle you are interested in.”
Start Completing Part Exchange Details if Applicable
- Would this be new or used?
- Do you prefer petrol or diesel?
Contact Details
- “OK Mr/Mrs… I will check our stock and get back to you within 15 minutes.”
- “What is the best number to call you back on?”
- “Can I just check I’ve spelt your name correctly?”
Start Completing the Customer Telephone Enquiry Form
- “What car are you currently driving Mr/Mrs…?”
- “Do you mind me asking why you are changing your car?”
Ending the First Step
“Thank you for your enquiry Mr/Mrs…”
“My name is Peter Jones and I will call you back in 15 minutes with the information you requested.”
“Before I go, do you have an email address? I can send you the information and then call you to discuss, if that’s OK with you.”
Key Principle: The goal of every inbound call is not to answer every question immediately. It is to qualify the customer, gather details, maintain control, and secure the next step.
